Episode 6: Ilse Krabben: Creative entrepreneur with ADHD — Open discussion about her Journey, Transformation, Mindset, and her Theatreshow

Ilse joins me on my podcast. For me this is a special episode, since it will cover a topic which has massively impacted me both positive and negative my whole life: ADHD. I saw Ilse talking about her story and her dreams last year, and immediately knew I wanted her on my podcast. Thrilled she agreed to be on my show.

How can we make the best out of the "ADHD brain"? Transforming ADHD from a weakness into a massive strength, seeing it as a great challenge instead of a burden. It's a love / hate story. 80% of the time it's love: it gives me endless amounts of inspiration and energy which fuels my creative entrepreneurial mind. It takes time to train your mind.

In this podcast, we both openly talk about her journey, how she figured out what works for her, practical tools she uses, and insights about her brain, and much more.
Ilse is an theatre actress, story writer, author, teacher and coach of the new ADHD diagnosis. She has a theatershow coming up in March 2018 "My Electric House".

As always, enjoy the podcast!

Links and Podcast Notes

Connect with Ilse

Podcast Notes

  • [3:20] Ilse introduces herself in her own words: freelance writer, playing and creating theatre, teaching children
  • [3:58] Ilse talks about her childhood in South-France
  • [6:24] "Discovering" that you're different from the rest
  • [8:20] Ilse explains 2 easy versions of what ADHD means to her
  • [9:14] An example of the negative side of ADHD
  • [10:07] An example of the positive side of ADHD
  • [11:07] Why Technology isn't helping people with ADHD to focus
  • [12:50] Why Ilse doesn't like the term "disorder" for ADHD
  • [13:54] Why Vulnerability Is a Great Strength
  • [15:06] Ilse's view on her own vulnerability
  • [19:00] Differences between ADHD, ADD, Autism, PDDNOS
  • [20:16] Hyperactive or busy in the head?
  • [21:58] Ilse talks about her time in Bali, The Green School and the Western education system. Why the western education system is perhaps not the best system for "us"
  • [23:05] Plum Village - what she learnt and looking at ADHD from a different perspective
  • [25:06] People diagnosed at a later age..Is it more difficult?
  • [29:00] Sensitivity
  • [31:26] Medication
  • [33:24] Mind was quiet but I missed my creativity
  • [35:25] Some tactics and tools Ilse used to cope with the diagnosis
  • [36:40] Never Choose To Be The Victim
  • [42:25] Break the pattern - you can only do it by "doing it": just do
  • [44:07] Trust yourself and believe you have everything yourself to heal yourself
  • [45:38] You can't influence everything
  • [46:40] ADHD & (In)flexibility
  • [52:20] How do you deal with problems, do you share it with other people?
  • [55:43] The Rise And Acceptance of Meditation in Western Society
  • [57:10] Why Self-Help Books should be titled differently
  • [58:20] Why "Relaxing" can be a distraction
  • [1:00:16] The Paradox: ADHD have superfocus but are bored quickly
  • [1:03:26] ADHD & Body Language: Open book
  • [1:04:20] Being Creative and Finding Solutions, Trying to stand out
  • [1:10:53] The value of truly liking something intrinsically
  • [1:13:00] Personal life & Work: Do we see it separately or can it be 1 congruent story?
  • [1:16:30] Ilse's passion: writing and theater
  • [1:19:00] Ilse talks about her upcoming show: My Electric House
  • [1:23:01] In the end you can be happy anywhere, even though new environments are inspiring
  • [1:26:45] Why ADHD people need the busy-ness and seek variety
  • [1:28:18] Limiting Beliefs
  • [1:40:27] My Electric House: 3 plays planned and then going abroad (Bali, London) and dreams
  • [1:44:50] Closing thoughts & wrap-up


My Morning And Evening Routines That Help Me Win The Day

My Morning And Evening Routines That Help Me Win The Day

Addicted to our smartphones?

“Don’t just think. Don’t just talk. Don’t just dream. None of that matters. The only thing that matters is that you actually do. So: DO.”  —  Jocko Willink 

Owning the morning is essential for me to have a successful day. I’ve been experimenting with trying different routines for the past years, and my current routine is something that has been sticking around for a while now. It’s the result of testing a lot of different things and sticking with the things that work for me.

I’m saying this because I believe that each person is different and has different preferences, so while it’s likely that you won’t copy my whole routine, it may very well be that some parts may work for you.

Cut the crap, here are my routines:

7 Step Morning Routine

  1. Dream Journaling
    Whenever I wake up, which can be at any point, for example at 4AM or 6AM, it doesn’t matter actually, I voicerecord or write my dream in Evernote. If it’s still early I continue to sleep. The main reason for doing this is to improve chances of lucid dreaming (especially since I think I’ve been having lucid dreams since the age of eight) and some form of synchronized dreaming. Note that I usually set my phone to Airplane mode when going to bed.
  2. Drink 1L of lemonized water, take fish oil pills, and subsequently prepare mixed pu-er tea with green tea with coconut oil and butter
    On average I sleep 6,5 to 7 hours a night. My body feels dehydrated. I need to fuel my engines and stabilize my pH level to balance things. See instructions how to prepare the mixed tea here
  3. Do 3 sets of Wim Hof’s breathing exercises
    A key ingredient in my routine. Scientific research has shown the benefits of using Wim Hof’s method (breathing exercises, cold shower therapy, ice baths etc.). For me, this is a no-brainer. I feel great after doing this. You can follow the guided version here. The breathing exercise itself is very easy: take a deep breath in through the nose — let the air go in all the way to the belly, then breathe out through nose (doesn’t have to be too deep, according to the man himself). There’s ton of variations to this breathing exercise.
  4. Do 3 sets of Bhastrika Pranayama breathing exercises led by Tony Robbins
    Another key ingredient. I do it right after finishing the Wim Hof’ breathing exercises. You can follow the guided version here (I usually only do the first part).
  5. Small visualization of the day, goals, blessings, and being grateful for something
    I combine this part with the previous step. Some people call it the law of attraction, I simply call it visualization exercise where I focus on my goals and take a moment to think about what I’m grateful for.
  6. Write Three Things I’m Grateful For And Three Things That Would Make The Day Amazing
    Journaling has given me so much peace and energy. Gratitude has helped me a lot with acknowledging the fact how lucky we are to be here. It helps me focus on the important things and cut all the crap.
  7. Make up my bed
    A quick win which kickstarts the day: “If you make your bed every morning you will have accomplished the first task of the day. It will give you a small sense of pride and it will encourage you to do another task and another and another.”


2 Step Evening Routine

  1. Take Melatonin One Hour Prior To Going To Bed
    Research has shown that people diagnosed with ADHD experience sleep problems. So did I. Until I hacked it. It’s better and I can cope with it, but not always. So I take melatonin to help me get a good night rest. There’s mixed scientific research about the pro’s and con’s about taking melatonin. Do whatever feels good for you.
  2. Drink An Evening Cocktail Prior To Going To Bed
    This has done wonders for me. This drink consists of Apple Cider Vinegar (Bragg’s recommended), Honey, Lemon and Hot Water. Drink it with a straw to prevent tooth damage (enamel). It’s been mentioned by a lot of people, for example Tim Ferriss and Seth Roberts


Why I’m doing this and the benefits I’m experiencing

Due to my ADHD and Autism I feel the need for some structure in my life. Also, because of my company which I’m busy with almost 7 days a week and there’s very little distinction between my private and work life, I need to be in top shape mentally and physically. Having done this for over a year now this is what I’m experiencing:

Feeling more present and grounded;

Feeling more clarity and way more focused;

Feeling more energetic and less tired;

Feel more positive and joyful;

Feel physically and mentally much stronger;

Decreased my blood pressure by almost 10% within 1 year (tracked almost daily)

And many more benefits, but those are more related to my goals and other habits.

You Can Easily Track Your Habits And Improve Your Discipline

Create a Google Sheet or use an app like Strides and set up some routines. You can then mark if you completed them or not to track progress, for example:



I hope you will try some of my routines and I hope they will be as beneficial for you as they are for me!


Why I Go Big On Turning Off My Smartphone Notifications

Why I Go Big On Turning Off My Smartphone Notifications

Addicted to our smartphones?

Technology is amazing. I love technology. I love technology startups and great entrepreneurs who go all-in to make their business a success. Nowadays everyone is using the word ‘innovation’, it has become a buzzword. But it also comes with a price...

Mobile Addiction

A majority of the people have become addicted to their smartphones, myself included. I view it as some kind of escapism. With one click you enter a new reality, you get that instant gratification, a push notification, a stimuli which boost your ego.

It’s fascinating to see that the first iPhone was launched only a decade ago in 2007. It feels like it has been there forever. For children born in this era, using a smartphone has become the norm. We tend to share our lives on social media. The result is that people attach their level of happiness based on whether people like or dislike their stuff. Doing this would mean not living on your own terms. Life is then not happening for you, but to you.

But also for elderly people using a smartphone is the norm. Even my grandma of 91 uses WhatsApp to communicate. Sometimes we talk through but WhatsApp, but I still prefer talking face to face or through Facetime. I want to feel and see emotions when talking to someone. Plus, it helps avoiding miscommunication.

Even at birthday parties or going out for dinner with friends. The smartphone is everywhere. It’s a trend that is happening and probably will increase even more with the upcoming technological innovations.

Turning Off All Notifications

In September I started with the “30 days Notification Free Challenge” from Steve Pavlina. It basically means turning off all your notifications for your apps. For a guideline, please refer to these guidelines for the iPhone and Android

Within a few days I already recognized positive results. My urgency to check apps decreased. It helped me to stay more focused on my tasks, since I wasn’t distracted anymore through notifications. It helped me to get into the flow. It helped me to go back to complete ownership: living on your own terms.

It’s scary in a sense. Because what if you would miss out on that important app? What if you would miss out on that important email? If it would be really important, people would still call anyway. So letting go of that fear was pretty easy.

My advice to you is: try it yourself. Start with a few apps, and gradually start adding more apps. Maybe it works for you, maybe it don’t. But at least you would’ve tried.

Episode 5: Yann van Ewijk – Intro to Blockchain, Bitcoin and other Cryptocurrencies [Audio: English]

Yann drops by in this episode.

Yann is passionate about Cyber Security, Technology, Hacking, Blockchain and Cryptocurrencies. We talk about the basics of Blockchain, Bitcoin and other Cryptocurrencies and what the possibilities are.

Enjoy the podcast!

Links and Podcast Notes

Connect with Yann

Podcast Notes

  • [01:09] Yann introduces himself and his hobbies and passions
  • [02:10] Yann created a program that would scan meet-ups for free drinks
  • [04:50] Yann created a website as a 11-year old kid which got hacked and then became interested by hacking
  • [07:49] Bitcoin and Blockchain explained in simple language
  • [11:26] Can Bitcoin and the system be destroyed?
  • [13:38] How current banking with normal currencies differs from transferring bitcoins
  • [14:59] Yann gives some examples how the Blockchain technology can be used in the future
  • [16:00] It's not clear how Blockchain technology will definitely replace third parties on a legislative level
  • [16:45] Yann talks about Bitcoin and it's relation to Blockchain technology
  • [17:20] What is Bitcoin?
  • [17:35] Yann talks about Altcoins
  • [18:52] Altcoins are used differently than Bitcoin. For example: to build decentralized applications
  • [20:53] Yann talks about how Altcoins can be used in 3 different ways
  • [22:30] Bitcoin's future: nobody really but everyone can guess
  • [23:50] Yann talks about Bitcoin Wednesday and The Dutch Bitcoin Foundation
  • [27:25] The Dutch Bitcoin Foundation
  • [27:56] The Goals of the Dutch Bitcoin Foundation
  • [28:26] Yann talks about Andreas Antonopoulos
  • [29:01] Streaming Money
  • [31:02] How they managed to get Andreas to Bitcoin Wednesday
  • [31:48] Yann talks about the negatives and major risks over Blockchain technology and Bitcoin
  • [34:35] More examples how you can use the Blockchain technology
  • [37:02] What Yann is most excited about regarding the potential of Blockchain technology and Bitcoin
  • [40:30] Will the average Joe understand Blockchain technology?
  • [41:30] The function of Blockchain in an utopious world (in a good way)
  • [43:26] Can Blockchain be compared to Internet back in the late 90s/beginning 2000's?


Be fearless in the pursuit of what sets your soul on fire.

Be fearless in the pursuit of what sets your soul on fire

I met so many great people this year. And it's just the beginning. I intend to meet many more champions for many years to come.

And I've finally figured what we really have in common: Gratitude.

It's true - and it's really the thing that's changed my life.

What sets my soul on fire is personal development and helping other people.

How? There's a trillion ways to do this.

Right now, I help startups with their finance and strategy challenges.

Also, I learn from other people and hone my communication skills with my podcast.

I don't focus on the result because I love the journey the most.

Even if everything fails badly, at least I've tried - and for me that symbolizes a champion.

As long as your Why is clear the universe tells you How.

I was talking to an elderly lady of 82 in the store yesterday.

She told me she can't move her arms anymore as she used to.

And I love such conversations.

Because it reminds me of death. And it sets my soul on fire even more. And it takes away all fear.

You never know when the grim reaper comes for you.

1:400 trillion - that's roughly the chances of you being born.

Once you realize how lucky you are you can start prioritizing what really matters to you.

Episode 4: Sandra Kloezen – Experienced and driven medical entrepreneur [Podcast audio: Dutch]

Sandra is my guest in this episode. Sandra is a doctor and driven entrepreneur with an international track record. An open discussion about her time abroad in Brazil, Camino de Santiago (Pilgrimage) and her startup Medical Navigator.

Enjoy the podcast!

Links and Podcast Notes

Connect with Sandra and her company

Podcast Notes

  • [1:00] Who is Sandra and what's her background?
  • [2:23] What was it like to live abroad?
  • [3:37] How was it like living in Brazil?
  • [7:57] Sandra talks about Project Musivida
  • [8:32] Talking about palliative care
  • [15:58] What is your tagline? "One life, live it"
  • [18:35] We discuss about her previous work, the Camino de Santiago (pilgrimage) and her startup Medical Navigator
  • [27:57] Sandra discusses the transition from her job to doing the Camino and starting Medical Navigator
  • [28:35] Thinking about doing the Camino de Santiago
  • [30:45] What has the Camino de Santiago brought to you?
  • [36:25] The beginning of a new journey: Medical Navigator
  • [38:18] Sandra talks about reading startup and entrepreneurial books
  • [38:50] How to absorb information about entrepreneurship if you have a different background
  • [40:43] Further discussing Medical Navigator
  • [51:55] Testing and validating the market
  • [52:45] Challenges and test results based on validation
  • [58:12] Loving the process and the journey
  • [1:01:40] Sandra's personal why and her goal in life
  • [1:04:22] What advice would you give to the 20-year old Sandra?


Episode 3: Daan Jacobs — Golf and Taoism Entrepreneur [Podcast audio: Dutch]

Daan Jacobs drops by in this episode. Daan describes himself as a 'practical dreamer'. He is fascinated by both golf and Taoism. He has been able to incorporate both things into his daily life. In this episode, we talk about a wide range of interesting topics, we talk about:

  • How Iron Shirt of Golf tries to change the way golfers learn how to play golf on different principles
  • How he fell in love with golf
  • How he tries to reach his maximum life potential
  • Toaism - from being skeptical to embracing it
  • His entrepreneurial journey
  • Personal development: mindset, congruent and authenticity, books, excellence vs. perfectionism
  • And much, much more

Daan is co-founder of Iron Shirt of Golf ("ISOG"). ISOG has developed a training method based on strong technical and mental (based on martial arts) fundamentals, which allow golfers to improve their level of play for the long run.

Basic knowledge for the listener about Toaism -- The type of Taoism Daan is referring to is an elaborate, comprehensive and above all very practical system of self healing and personal development, based on ancient formulas all the way from China, known there as 'Nei Dan Kung'. More training than philosophy and absolutely averse from dogmas and doctrines, it provides people with directions to follow their own unique path towards self realization, along the way becoming a more vital, more conscious and wiser man or woman.

Enjoy the podcast!

Links and Podcast Notes

Connect with Daan and his companies

Podcast Notes

  • [1:26] Joe Rogan's approach to doing podcasts and why I can resonate with that
  • [2:32] Daan talks about his life story from his early childhood until now
  • [2:55] Daan talks about his company Iron Shirt of Golf and its unique philosophy
  • [5:09] Daan explains 2 life quotes he lives by
  • [7:33] Is it possible to fulfill your maximum life potential if you don't know your passion?
  • [9:57] The connectedness of Daan's study in History and his life as an entrepreneur
  • [16:35] Iron Shirt of Golf and different perspectives
  • [17:40] Where did Daan's fascination for golf came from?
  • [19:55] The opportunity to combine golf with business
  • [21:58] Daan’s initial skepticism towards Taoism
  • [22:38] How he used his History study to be able to have a different perspective on things
  • [23:58] Daan’s thoughts in his early childhood what he would do later in life
  • [26:00] About David Halberstam’s book – Everything They Had
  • [28:00] How Daan had the opportunity to gain a lot of experience in different fields of interests
  • [29:22] Uncertainty vs. security
  • [32:08] Daan's decision to try entrepreneurship
  • [36:55] How Daan positioned Iron Shirt of Golf in the market
  • [40:35] Learning golfers to play both left and right sided
  • [42:17] Positioning ISOG on the "mental" aspect
  • [44:00] Current positioning ISOG: How to build a durable and strong fundamental base based on technical and mental training, in order to be able to keep growing far in to the future
  • [47:30] Daan talks about his own golf journey
  • [49:28] Daan stresses the importance of the whole journey
  • [53:40] Iron Shirt of Golf in 10 years
  • [56:00] Daan talks about personal development
  • [58:30] Daan's discovery of personal development began with Taoism
  • [1:02:20] Daan talks about developing yourself as person beyond other areas outside Taoism
  • [1:02:52] Daan talks about his current top 3 books
  • [1:03:49] Daan talks about the book Mastery by Robert Greene
  • [1:06:27] Daan talks about Stephen Covey's book 7 Habits of Highly Effective People
  • [1:17:33] Daan talks about why the education system can benefit from implementing books
  • [1:19:45] How intelligent someone is not defined by the degrees - it's much bigger, for example also about knowledge of ´life´
  • [1:27:09] Daan talks about Stephen Covey's book 7 Habits of Highly Effective People (ii)
  • [1:34:55] Daan talks about Perennial Seller by Ryan Holiday
  • [1:37:05] Daan talks about Giving and Taking
  • [1:37:40] Give without expecting something back - but not at your own expense
  • [1:39:55] Daan talks about social and emotional intelligence
  • [1:41:30] Daan talks about creating social-awareness in high school
  • [1:49:10] About congruency and authenticity
  • [1:52:20] A sidenote about authenticity based on Mastery
  • [1:52:04] Daan talks about Vulnerability
  • [1:57:55] Small talk - Not telling the truth
  • [2:01:05] Daan talks about excellence and perfectionism
  • [2:03:08] Top performing athletes and mindset
  • [2:09:08] Martial arts: Skeleton and tendons vs. Muscles
  • [2:15:50] Unconscious muscle tension
  • [2:19:38] Daan talks about the movie Borg McEnroe
  • [2:21:48] We talk briefly about Stoicism and Ryan Holiday's book The Obstacle is the Way
  • [2:30:01] What is your Why?

Episode 2: Vincent van den Brekel – About Stokhos, Entrepreneurship, Innovation and Disruption [Podcast audio: Dutch]

Vincent van den Brekel is my guest in this episode. Vincent can be described as an "extroverted beta". In this episode, we talk about a wide range of interesting topics, we talk about:

  • His company Stokhos
  • His entrepreneurial journey
  • The challenge of entering new markets with innovative technology: challenges and market dynamics
  • His time abroad in USA and at MIT
  • His search engine startup he created at the start of the Internet hype
  • Innovation and corporates
  • O3NL - helping entrepreneurs
  • And much, much more

Vincent is serial entrepreneur, current CEO of Stokhos, former CEO of Darwind. Stokhos aims to reduce the response time for Emergency Medical Services vehicles, such as ambulances, thanks to their algorithms.

Enjoy the podcast!

Links and Podcast Notes

Connect with Vincent and Stokhos

Podcast Notes

  • [1:24] Vincent introduces himself and talks about Stokhos
  • [3:27] It's a recurring problem that ambulances almost often arrive too late at the incident
  • [3:53] Vincent talks about the challenges of implementing technological innovation in new markets: market resistance
  • [5:40] Vincent briefly explains how Stokhos works
  • [9:03] Vincent talks about MIT, working in England, it's culture and dynamics
  • [10:11] Vincent's story about MIT
  • [12:00] Pepsi vs Coca-Cola
  • [13:10] Vincent's experience with the corporate culture
  • [15:50] Vincent talks about the Search Engine that he created
  • [17:35] USA vs. Europe: difference in startup ecosystem
  • [21:40] How Vincent entered the offshore energy market
  • [25:55] How the energy market will change
  • *[31:38] Vincent's thoughts on Innovation & Corporates
  • [36:20] ING sees Amazon as biggest threat, not Fintech startups
  • [38:30] Vincent talks about O3NL
  • [39:46] Vincent's vision on the Dutch entrepreneurial climate
  • [44:02] Vincent's journey towards entrepreneurship
  • [45:00] Vincent explains the term "Corporate Soldiers"
  • [47:05] Vincent talks about his sports activities
  • [50:22] What are your dreams you still want to achieve?
  • [52:16] Fear
  • [53:48] Should everyone try out entrepreneurship who want to do that?
  • [55:43] Did you have any mentors when you were younger?
  • [57:27] What do you consider your biggest strength?
  • [59:03] Do you have any regrets?
  • [1:01:20] Do you read any books?
  • [1:03:46] Vincent talks about the future
  • [1:10:48] Vincent talks about Patience and Time​

Reflecting on 2017 Goals and Focusing on 2018

Reflecting on 2017 Goals and Focusing on 2018

Setting goals is the first step in turning the invisible into the visible

The end of 2017 is approaching which means next month I will reflect on 2017, review my goals, set new goals for 2018 and adjust the long term goals. If I look at my goal list of 2017, I'm amazed about how much of the goals I've reached. To get an idea, I've set up several categories with sub categories as depicted below.

In addition, I have two extra columns 'Concrete goals' and 'Habits' next to it. For example, one of my habits regarding Mental / Spiritual would be: Meditate/Gratitude exercise (at least 5 minutes a day) over 200 times (4x/week). Another example of a concrete goal regarding learning: read 12-15 books in my target list. Another one would be: find a life coach and follow x number of sessions.

I'm not going to share my complete goal list with ýou, I don't think that's the most interesting point here. I just show my method of setting my goals. I am however satisfied since I've almost hit all the goals, especially in my major categories Business, Health and Personal Development

Finance consultancy

My Finance consultancy business is doing better than I could've hoped for and for 2018 I already have managed to reach my target revenue as I recently signed another client. For 2019 my goal would be to find more scalable business solutions.

Gym & Health

I've followed a 9-month personal training program and managed to develop a lot of great basic skills. I've really enjoyed this process and learned a lot about nutrition and different work outs. I really love explosive trainings (HIIT etc.), Crossfit, Calisthenics. As always, stay a student and keep learning new things every day. 

The thing I've been struggling in 2017 the most is how I position myself as a brand. At first, I wanted to do a lot of things at the same time. Coaching people, doing podcasts, writing blogs, making vlogs, public speaking etc. I was too impatient, the results didn't come and it affected my mood for a couple of weeks. I'm human too, yes. As many of you know, I really enjoy journeys and that's where I get most satisfaction from. Therefore, besides my Finance consultancy, I've decided to narrow my focus in 2018 to 2 simple things:

  • Focus 1: Create Podcasts to improve my communication skills
  • Focus 2: Practice and improve my public speaking skills. As many of you know, I would really like to spread my own story about my diagnoses and how I overcame my challenges. I'm particularly interested in helping parents who have kids with the same diagnoses or adults who have been diagnosed on a later age. I really feel this is a great starting point and from there on I'll look further how it'll go.
Put simple, it comes down to this (again): Process over result. Don't pay attention whether anyone is listening to the podcast or reading your content. The goal is simply to improve my skills in communication and writing, and whichever activities I'll take on. Everything takes time to grow.

For 2018 I'm going to set new and more challenging goals - I always want to keep challenging myself. One of things I'm really pumped about is attending Tony Robbins seminar in April 2018 in London. I feel as if this is the right moment and despite having read and watched a lot of his content, being there (according to many people I spoke) is something different: it's total immersion. You have to feel the energy.

As for the rest of the categories it'll be similar to the 2017 goals but taking it a step further. I feel working with a goal list (and also have a more longer term goal list, not shown here) and thinking about these things on a regular basis helps me stay focused. 


Elke maand het beste voor jou.

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